In early August, Boohoo bought Karen Millen and Coast. At first glance, it’s an unlikely pairing. How will the tech-savvy online brand adapt to communicate with the target audience of Karen...

Pop-ups and showrooms are the high-street’s zeitgeist. This change in behaviour for retailers has seeped into other sectors, pushing them to evolve the services they offer. Banks and tech companies...

Reviews act as social proof. They help you correct your flaws and shortcomings and learn about the features that set your product or service apart. Learn three creative ways to...

Digital product guides are used by bricks and mortar retailers to inform and educate customers on their products. Learn more about how they can help your business here. 

But it’s not just how we eat and shop that has changed, there’s been notable movements in the way we work too. By 2020, half the UK workforce is expected...

Wearable tech is already hugely popular amongst the modern consumer, triggered by Fitbit and Apple Watch. From fitness tracking to managing emails, various wearables are helping people manage their lives...